PANDO OUTDOORS
Teacher’s Assistant for an undergraduate class called Industrial Design in the Marketplace.
As the teacher’s assistant, I helped with the marketing aspect of this course. Once students came up with the name and general aesthetic of their company, I fine tuned the logo and created a set of branding guidelines for students to follow. I gave two lectures on the importance of marketing and graphic design in the industrial design industry and facilitated a workshop on screen printing.
Some graphic design collateral included:
Logo(s)
Store swag: Stickers, patches, and key chains
Packaging for products
T-shirts, bandanas, shorts, and hats
Backpacks and bags
